Category: Music Marketing

Music Marketing and Advances

Music marketing and advances go hand in hand. Even though the latter is not a strategy to achieve the former, technically speaking, it’s still a crucial part of becoming a music producer. Therefore, we believe it’s a good idea to define the basics of how they work and why you should care. Advances: What are…
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getting paid

Music Mixers’ Income

In this entry we’ll tell you all about getting paid—specifically, all about the music mixers’ income. That is to say, we’ll let you know what to expect when you want to embody this important figure in the music creation process. To begin with, very generally speaking, we can define a mixer as the engineer who…
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beat stores

Beat Stores

Beat stores have become more popular as the possibilities of the digital world expand. Simply put, these are online shopping places where you can buy—and sometimes sell—preexisting rhythms. Many users, in networks such as Reddit, recommend plenty of links to access these sites. Some online experiences suggest that, whenever you feel like your song is…
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beat stores

Beat Stores and Copyright

Beat stores and copyright go hand in hand, even if it doesn’t appear as such at first glance. The reason for the legality of this type of transaction, where a party purchases something that someone else produced, seems even obvious: everyone has the right to sell what they own. However, when it comes to these…
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Fair use music marketing myths

Myths About Fair Use

There is an important number of myths about fair use going around in the digital arena. The Internet can be a very fruitful place because it is an insurmountable source of information, yet it’s also a site where half-truths and utter lies abound. When it comes to using music legally, the best idea is to…
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podcast

Money in the Air (Podcast)

If you’re an emerging artist and beginning your music marketing journey, one of the main resources for understanding neighboring rights is Money in the Air, an Acast podcast. The people who host it are members of the International Association for Artists and Rightholders (IAFAR). In case you’re not familiar with it, this is a non-profit…
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copyright

Copyright and Mashup

Just as in the case of sampling and remix, copyright and mashup go hand in hand: it all runs down to using music legally. Given that, today, we’ve all the facilities to listen and produce music at the tip of our fingers, it might be tempting to get into the field of derivative creations. Sampling,…
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copyright

Copyright and Cover

Watching a video on Youtube, or a clip on TikTok, have you ever wondered how copyright and cover coexist? I would argue that, in Youtube’s infancy, one of the most popular ways in which emerging artists came into popularity has to do with the production of covers. In this contemporary economy, in which even the…
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cover copyright

Cover Copyright, part 2

This is the second part of our article on Cover Copyright. Cover Copyright: Step 3 (cont’d) Since the point of getting to all this trouble is not only to be respectful to your musician peers, but also to get the economic reward, you must then unlock your royalties. If done correctly, your cover can become…
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cover copyright

Cover Copyright, part 1

Cover copyright is an indispensable tool whenever you’re delving into the intricate world of music promotion, in particular if you’re an emerging artist. This entry is part of our series on copyrights and derivative works, which include sampling, remix, mashup, and interpolation. When writing the cover portion of this series it came to our attention…
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