I Heart NY is a parallel compression plug-in made and designed by Baby Audio. A must-have plug-in to create perfect punchy tones, and an excellent companion for your mix. In the 90s, producers began to talk about a certain and characteristic New York sound that was pioneered by great mixers and producers in the city of New York. This unique sound was powerful and heavy, but at the same time, it was defined as dynamic. Baby Audio wen through the work to find out how this sound was made and along the way and through this journey Baby Audio was born with the simplest plug-in.
This plug-in duplicates your sound and treats it with some heavy compression, a little EQ and a whole lot of non-linear magic, to offer a super fast and easy to use interface that will add impressive wight and presence to your tracks. Hosted inside of the plug-in is a parallel bus for a simple workflow and user-friendly application, that combined with compression algorithm, an EQ with adaptive side chain and filtering can become your powerful secret weapon.
To handle the plug-in you will find a Spank knob to control the complex algorithms, a mix of punchy and transparent high ratio compression, little EQ and filters. The signal flow has been made to add that fabulous unique flavour to your sound by bringing mastered qualities from the past with analogue compressors as well as a hint in the mix thanks to the digital era of compressors. With this plug-in, you will be able to reproduce those fantastic thunderous drum sounds of great rock bands of the ’90s, which by the way is the NYC compression favorite. If you want to bring your vocals to the front with the shine and power they deserve use the Spank knob to set them free.
Image: Baby Audio
