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Music Marketing and Mail Press

We’ve already discussed the way in which an aspiring artist can use emails and mailing lists to promote their music and enhance their audience. Here we’ll take a look at how musicians can use this same tool to reach people working in the industry and grab their attention in the hopes of signing a lucrative…
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Email Fans for Effective Music Marketing

By this point we’ve covered at length how you can use the Internet to enhance your reach as an artist, both to new listeners as well as promoters and recording companies. However, another virtual tool which you can use for this purpose is the good old-fashioned email. If you’ve already checked out our entry on…
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Paid Promotion and Music Marketing

We have written at length about many different ways in which you can use social media platforms and streaming services to enhance your audience and reach new people. While hard work coupled with smart and creative engagement strategies can help you boost your reach, there’s nothing quite as efficient as an ad. This is where…
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Music Marketing and Videos

In the neverending ocean of possibilities that is the Internet, few of the tools that it provides aspiring artists to share their work and reach new audiences are as effective and easy to use as video sites. For this reason, this entry is about music marketing and videos—specifically, Youtube and Facebook ones. If used properly,…
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More Social Media Tips: Music Marketing

Here we go again: in this entry we’ll let you in some more social media tips regarding music marketing. Social media, boosting your audience, and a couple of succinct tips to help you do this in the most efficient manner. It might seem like a neverending topic. That’s because, though not infinite, the possibilities these…
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Opening Acts

One of the great joys of new musicians is getting the opportunity to play as opening acts for more established and better known bands. And, in case you hadn’t considered it yet, opening acts and music marketing go hand in hand. Besides the experience and the anecdote, playing an opening gig can be the pathway…
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Demo Tapes and Music Marketing

One of the best ways to start circulating your music among record companies is the demo tape: demo tapes and music marketing go hand in hand. A demo tape (shortened from “demonstration”) consists of a song or group of songs, recorded for limited circulation or for reference use, rather than for general public release. It’s…
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Music Marketing and Magazines

The road of an aspiring musician might, at times, appear to be overwhelming. During this day and age of streaming and social media sites even more so. The reason is that, frequently, it would appear that you get lost in the clutter of colleagues and aspiring artists. However, remember you don’t necessarily have to take…
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social media music marketing

More Social Media Tips: Music Marketing 

Here we go again: in this entry we’ll let you in some more social media tips regarding music marketing. Social media, boosting your audience, and a couple of succinct tips to help you do this in the most efficient manner. It might seem like a never ending topic. That’s because, though not infinite, the possibilities…
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streaming services

Streaming Services

The release of a record, whether it’s an album, a single, or anything in between, is ripe with the potential to expand your reach within the industry and enlarge your audience. However, in order to ensure the success of your work, you have to be smart about the way in which you handle the release,…
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